Theme and App Speed
Core Web Vitals on real mobile profiles, the scripts every installed app injects, oversized hero images, and the theme sections that render on every page whether they are used or not.
Six audits in one
What a Shopify Store Audit Covers
Shopify stores rarely break. They slow down, duplicate themselves and leak orders quietly, one app and one theme edit at a time. The audit checks for the patterns we have fixed on real Shopify and Shopify Plus stores.
Shopify SEO Audit
Products indexed under every collection path, canonicals, tag and vendor pages, Liquid-rendered content that search engines never see, structured data on products, and the sitemap Shopify generates.
Checkout and Trust Signals
The path from cart to the public checkout pages: payment icons, Shop Pay, policy links, shipping surprises, and the mobile form friction that drives abandonment.
Product Page Conversion
Imagery, reviews, variant selection and the add-to-cart reach on a phone, scored the way a shopper experiences the page rather than as a theme setting.
Tracking and Pixels
GA4, Meta and TikTok pixels across view, add-to-cart, checkout and purchase, the customer events setup, and attribution that survives consent and ad blockers.
App and Theme Code Health
Apps uninstalled but still loading, theme edits from a developer who left, and customisations that will break on the next theme update.
What We Find in Most Shopify Stores
These show up in the majority of Shopify audits we run, from one-product brands to Plus merchants.
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Twelve Apps Installed, Four Still Used, All Twelve Loading Scripts
Each one adds a request to every page, and the theme pays for it on mobile.
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Every Product Indexed Twice
Once under its own URL, once under each collection path, with the rankings split between them.
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A 4 MB Hero Image on the Mobile Home Page
Uploaded once at full resolution, served to every phone since.
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Checkout Trust Left on Theme Defaults
No payment icons where the shopper hesitates, policies three clicks away, shipping cost revealed last.
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A Pixel That Fires on Page View and Not on Purchase
The ad platform sees visitors and never sees the sale, so the campaign optimises for the wrong thing.
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Theme Edits Nobody Documented
Liquid changes from a previous developer, invisible until a theme update removes them.
Results from Real Shopify Stores
Shopify Plus
−22%
Cart abandonment
After fixing mobile form friction and repositioning payment-step security indicators.
Imagery + Reviews
+18%
Add-to-cart rate
After replacing a flat hero image with lifestyle imagery and surfacing reviews above the fold.
Delivery
< 1 hour
Preview report
Fully automated. The preview lands within the hour of submission, the full audit on request.
How It Works
No admin access. No credentials. Nothing to install.
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Submit Your Store URL
Your store address and your email. The scan starts the moment you send them, and nobody logs into anything.
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The Audit Runs Across All Six Areas
Speed, SEO, checkout, product pages, tracking and code health are checked at once, against the patterns we have seen across years of Shopify and Shopify Plus work.
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Your Preview Report Lands Within the Hour
A health score, severity-ranked findings with the revenue at stake, and the top issues in each area. The full audit and a 30-minute walkthrough are one click away.
Keep reading
Shopify Reading
FAQ
Questions, Answered
Still have questions?
Tell us about your store and we will come back with straight answers.
Get My Free Audit
Does it work on Shopify Plus and on headless Hydrogen storefronts?
Yes. Plus stores get the same checks plus the ones that only apply there, such as checkout extensibility and Scripts. A Hydrogen or other headless storefront is audited like any public site, with the Shopify-specific SEO checks applied to whatever the storefront exposes.
Do you need collaborator access to my store?
No. The audit reads only what a shopper or a search bot can see. No collaborator request, no staff account, no theme access.
Can you see what my apps are doing?
From the outside we see every script an app injects and what it costs the page, which is what matters for speed. Which apps are installed but unused, and whether an uninstalled app left code in the theme, shows up in the findings as well.
Can the audit check my checkout?
It checks the public path to checkout and the trust signals on it: cart, shipping information, payment icons, policies, and the mobile form friction on the pages a shopper reaches before paying. The parts of checkout only Shopify renders are reviewed in the full audit.
What does free actually mean?
No credit card, no trial, no obligation. We send the report; you do what you want with it. Help acting on it is available only if you ask for it.
Let’s build something great together!
Audit Your Shopify Store Free
Get your store's score, the apps slowing it down, the URLs splitting your rankings and a ranked list of fixes across speed, SEO, checkout, product pages and tracking, in your inbox within the hour.